Project Highlight: The Beach at UNO - Property Highlight Video
Project Highlight: The Beach at UNO - Property Highlight Video
At Aisle 3, we love tackling projects that combine creativity with technical challenges. One standout project was for The Beach at UNO, a technology park looking to attract new businesses. They needed a video to showcase their available space and proximity to city amenities. Here’s how we brought their vision to life.
Project Overview
- Client: The Beach at UNO
- Industry: Technology
- Video Type: Live-Action Film + Motion Graphics
- Length: 2 minutes, 44 seconds
- Distribution: Social media and website
This video aimed to highlight the tech park’s offerings and encourage tech businesses to consider The Beach as their next home.
Project Goals
The primary goal was to spotlight the available space and unique benefits of The Beach at UNO. The key message? “We have space for you, and we’re close to all the city’s amenities.” The video targeted tech businesses in search of office space within a thriving tech community.
Challenges
This project wasn’t without obstacles:
- Creative Challenge: Making the space feel vibrant despite a lack of tenants.
- Technical Challenge: Showcasing before-and-after visuals of renovations using only architectural renderings since construction hadn’t started.
Despite these hurdles, we were confident that the right creative approach could bring energy to the space.
Our Approach
To overcome these challenges, we focused on creating a visually dynamic experience:
- Creative Concept: Showcase the expansive space with stunning visuals, while integrating motion graphics to add excitement and context.
- Production Process: Our team handled the entire process—from scripting and filming to capturing drone footage and incorporating graphic design and animation.
- Unique Techniques: We mixed aerial drone footage with motion-tracked graphics, allowing key features to stand out in a visually engaging way.
Results & Impact
The client’s reaction said it all:
“It looks great!! I can’t wait to start using it.”
While performance metrics weren’t available, the positive feedback indicated the video hit the mark, providing The Beach at UNO with a valuable asset to attract new tenants.
Key Takeaways
This project stands out because of our seamless integration of live-action video and motion-tracked graphics, which brought life to an otherwise quiet space. The challenge of showcasing an incomplete renovation pushed our creative boundaries, proving that strategic visuals and thoughtful design can make any space feel alive.
At Aisle 3, projects like this highlight our ability to deliver engaging, visually stunning content that speaks to the audience and achieves client goals.
Looking for a video that highlights your brand’s best features? Contact Aisle 3 today and let’s create something amazing together.
